Services Process About Us FAQ Book a Call
AI implementation for growing businesses

You built the business.
Let AI do the heavy lifting.

We design and build AI workflows your team will actually adopt — so you can stop doing the work your business has outgrown.

Room74 Autopilot — AI validating data from a financial report, cross-checking figures automatically
CRM Automation
Personalised Lead Follow-Ups
Intent-based Lead Nurturing
Quote & Proposal Generation
Client Onboarding
Data Entry Between Systems
Email Workflows
Reporting Consolidation & Analysis
Client Support & Queries
Invoice & Payment Chasing
CRM Automation
Personalised Lead Follow-Ups
Intent-based Lead Nurturing
Quote & Proposal Generation
Client Onboarding
Data Entry Between Systems
Email Workflows
Reporting Consolidation & Analysis
Client Support & Queries
Invoice & Payment Chasing
Sound familiar?

The problems costing you time,
money and growth

Drowning in repetitive tasks

Your team spends hours on data entry, follow-ups and reporting that could be automated in minutes.

We've always done it this way

This is the invisible bottleneck. Your current process works — until it doesn't. You're one busy month away from dropped balls, missed follow-ups and clients slipping through the cracks.

Scaling feels impossible

You've built something great, but growing means hiring more people — more cost, more management, more complexity. There's a better way.

AI could help — but how?

You know AI could help, but you don't know where to start and don't have the time to figure out what's going to move the needle most.

What we do

AI solutions built around how
your business actually works

No cookie-cutter templates. Every solution is designed around your specific workflows, tools and goals.

AI & Automation Diagnostic

Know exactly where to start.

We map your workflows, show you exactly where you're losing hours every week and where AI will deliver the fastest ROI. You get a clear, prioritised action plan and what the new AI-enabled workflows should be.

Best for: Businesses exploring AI for the first time

AI Workflow Automation

Built, integrated, and running.

We design and build automations that plug into your existing tools and run in the background — think automated and personalised lead follow-ups, invoice and quote generation, client onboarding steps, consolidation and analysis of reporting and dashboards and CRM workflows that update themselves.

Best for: Businesses with established processes ready to automate

AI Training & Enablement

AI-confident in a day.

Hands-on workshops covering AI assistant best practices, prompt engineering, tool integrations, and building AI into daily workflows — so every person on your team gets more done with AI, starting immediately.

Best for: Businesses wanting their team to use AI effectively starting today

Sales Systems & Pipeline Build

Built by someone who's done it at scale.

We help you build the systems, processes and AI-powered tools to grow your revenue engine. From leveraging AI-powered prospecting, lead scoring, CRM automation, pipeline visibility, sales processes to AI sales coaching.

Best for: Businesses that want to scale their revenue organisation efficiently
How it works

From chaos to clarity in 3 steps

A structured process designed to get you results fast — with zero disruption to your day-to-day.

01
Week 1

Discovery & Audit

We map your current workflows, identify the biggest time-sinks and pinpoint exactly where AI and automation can deliver the fastest ROI.

02
Weeks 2–4

Design & Build

We build your custom AI workflows, integrate with your existing tools and test everything rigorously before launch.

03
Ongoing

Launch & Optimise

We deploy, train your team, monitor performance and continuously optimise, so results keep improving over time.

Book Your Free Strategy Call
What AI automation typically delivers

This is what actually changes
when you implement AI properly

Not theory. Not hype. These are the outcomes small businesses see when AI is implemented the right way.

0+
hours saved per week
per business, on average
📈
0×
faster lead response
vs. manual follow-up
💰
0%
reduction in admin costs
within 90 days
🔄
24/7
customer coverage
with AI assistants

Results vary by business size and complexity. These figures represent typical outcomes based on industry benchmarks and our implementation experience.

About

The person behind the work

Christina Chung — Founder of Room74

Christina Chung — Founder & Principal Consultant

I've spent 10+ years in sales leadership across APAC at Intuit, Databricks and Zscaler — building teams, fixing processes and figuring out how to get more done without adding headcount.

I started Room74 because I saw that the gap between what AI can do for businesses and what's actually getting implemented is massive. Most business owners know they should be automating but they just don't have someone who understands both the tech and how their business actually runs day to day.

That's where I sit. I'm an operator who's shared the same frustrations — manual CRM work, pipeline headaches, and processes that take twice as long as they should. I build the automation that works around how your team already operates, so you can get valuable time back.

No 12-month roadmaps. No bloated tech projects. Just practical workflows that save time from week one.

FAQ

Questions we hear all the time

Most clients see measurable time savings within the first 2–4 weeks of implementation. A typical project runs 4–6 weeks from kickoff to launch, with quick wins identified in the first week during the audit phase.
No. We handle all the technical setup, integration and testing. We also train your team to use and maintain the systems we build, so you're never dependent on us to keep things running.
We work with the tools your business already uses — HubSpot, Xero, Google Workspace, Slack, and many more. We also build custom workflows using best-in-class AI and automation platforms. Everything integrates with your existing stack.
Every project is scoped individually based on complexity and the outcomes you're after. We offer a free strategy call where we'll walk through your situation and give you a clear, upfront estimate before you commit to anything. No surprises.
We'll tell you. Seriously. Our audit process is designed to find the highest-impact opportunities, and sometimes the answer is a simpler tool or a process change rather than AI. We'll never sell you something you don't need.
We work across industries — professional services, trades, health, recruitment, real estate, insurance and more. The workflows we automate (quoting, follow-ups, admin, onboarding, reporting) exist in virtually every business.
Absolutely. Our AI Training & Upskilling workshops are designed specifically for solo operators and micro teams. We'll teach your team how to use AI assistants effectively, build better prompts, integrate AI into your existing apps, and get more done every day without needing any technical background. You don't need workflow automation to benefit — sometimes the biggest win is just learning how to use the tools properly.
Absolutely. We use enterprise-grade tools with built-in security, and we never store your business data on our own systems. All integrations use secure, encrypted connections and follow Australian data privacy requirements.

What would you do with an extra day every week?

Book a free 30-minute strategy call. We'll audit your workflows, show you the biggest opportunities, and give you a clear plan.

Book Your Free Strategy Call
⏱ 30 min call ✓ No obligation 📋 Free audit included
Get in touch

Have a question? Drop us a line.

Not ready to book a call yet? No worries — send us your question and we'll get back to you within 24 hours.